June 20, 2020
Resources to Help Fellow Small Business Owners
Dear Clients and Friends, Back in 1978 when Bestype opened as a graphic service bureau, my folks had no way of knowing what challenges and achievements would lay ahead. What I do know is that, through it all, they found a way to make it work. As a small business owner, I find my […]
April 20, 2020
The Power of White Space in Design
Sometimes, less is more. That saying applies in business cards design too. White space can say more about you or your business. White space is usually connected with sophistication, while busy designs signal cheap. This is why traditional business cards focus on basic text with a few engaging graphical designs. However, unique brands and professionals […]
St Patricks Day 2018 Hits the Presses
Once a year, people gather into the family of the great green and gold of all Irish. Regardless of who you are, on St. Patrick’s Day, you are Irish. The streets are plastered with Shamrocks seen in nearly every window display from San Francisco to Manhattan. Smiles and cheers are worn with bright green outfits […]
Your Guide to the Top Six Book Binding Types | Printing NYC
Printing a book in NYC? Here’s Bestype’s guide to choosing between case binding, perfect binding, saddle stitch, section-sewn, spiral, and thermal binding.
Digital Printing vs Offset Printing | NYC Printing | Bestype
Digital Printing. Offset printing. For NYC’s busy marketers, creatives, and business owners, these are the two main printing methods that can get your ideas onto the page and into the hands of your ideal customers. Choosing between the two methods depends on what you want the end-user to experience when interacting with your printed product. […]
Printing that POPS! How to brand your next Pop Up Shop
Pop up shops are all the rage right now. If you’re a brand and you want to get noticed in a particular city, or you’re launching a product or line, or promoting something – a pop up shop is the way to do it. But how? Logistically, it takes a lot of work. There’s a […]
Flyers, Posters & Banners – Print Marketing in NYC
Whether you are the next big band to be discovered by just the right person to make you famous, or a business looking to promote your products or services, we recognize that the world of prints and printing services in NYC can be quite challenging. That is why we at Bestype have created a guide to help you figure out what you need when it comes to flyers, posters, banners, and beyond.
The Power of Point-of-Purchase Marketing
Picture this…you’ve just had the best shopping trip of your life. You’ve found the perfect outfit, the right shoes, and now you’re ready to check out. But wait — there’s a line. Waiting in line is unanimously the worst part of shopping, but isn’t the best part of this horrible experience all of the fun […]
5 Great Reasons to Print Locally | Bestype Imaging
Local businesses make up the fabric of any community, and printing companies are no exception.
Technology is the New Future of Printing – Indigo Printing
Hp Indigo 5600 Bestype has the best in printing technology Technology is the New Future of Printing – Indigo Printing Traditional ink jet printers would simply coat the page with liquid ink to print an image. HP, however, utilizes new technology to change the digital press game. HP ElectroInk technology disperses the ink electronically using […]