Your NYC Partner for NYFW: Printing Lookbooks, Signs, and Credentials

September 23, 2025

When the lights go down and the first model steps onto the runway, everyone sees the clothes. But long before that moment, a massive amount of planning and production goes on behind the scenes to make New York Fashion Week happen. For marketing managers, event coordinators, and creative directors in the city, the to-do list is endless, and the details matter. That’s where we come in.

At Bestype Printing, we’re proud to be the trusted NYC printer for some of the biggest names in fashion. For years, we’ve helped bring their visions to life with high-quality printing for NYFW events. We understand the tight deadlines and the need for perfection that this industry demands. Each project is mission critical.

The Lookbook: Stand Out from the Crowd

In a digital world, a beautifully printed fashion lookbook is more than just a catalog—it’s a statement. It’s a way to showcase your collection’s story, texture, and color in a way a screen can’t. We specialize in creating custom lookbooks that feel as luxurious as the designs themselves. From choosing the perfect paper stock to ensuring every color is true to life, we make sure your lookbook is a work of art that reflects your brand’s commitment to quality.

Event Signage: Guiding the Red Carpet Experience

From the moment guests arrive, event signage sets the tone. Clear, elegant signage for step-and-repeats, directional signs, and welcome banners not only guides guests but also reinforces your brand’s presence. Our team works with you to produce large format signs that are a perfect blend of style and function, ensuring a seamless and unforgettable experience for everyone in attendance.

Lanyard Credentials: Behind the Scenes

A simple lanyard credential might seem like a small detail, but it’s crucial for security and organization. We print professional, durable credentials that ensure your runway show or event runs smoothly. Our fast and reliable service means you can get your lanyards done right, even with last-minute changes that are all too common during fashion week.

Why Choose an NYC Printer?

As a local NYC print shop, we get it. We know the city’s pace, and we’re set up to deliver fast, efficient, and personalized service. You can drop by our shop, review samples in person, and talk directly with our team to make sure every detail is perfect. When you’re in the middle of a high-pressure event, having a reliable partner just a subway ride away makes all the difference.

Planning for the next fashion season? Let’s connect. Whether you need a few hundred lookbooks, custom signage, or last-minute credentials, Bestype Printing is your go-to partner for all your NYFW printing needs.